Meta Conversions

1. Go to Business Settings → Integrations → Meta Conversions.
2. Enter your Pixel ID and Access Token.
3. Or click Create Pixel via WABA to create automatically.
4. Save and enable.

Replyk automatically fires these conversion events:

• Lead, When the AI detects a qualified lead (the conversation reaches high or medium interest), not on every new chat.
• Purchase, When an order is created from the conversation.
• Schedule, When a follow-up is scheduled.

Customize event mapping and send test events in the integration settings.